Executive Marketing Officer Jobs in Apollo Hospital - Chennai

Apollo Hospitals · Chennai, Tamil Nadu

About this role

Job Requirements Job Title: Executive Marketing Officer Jobs in Apollo Hospital - Chennai Location: Chennai, Tamil Nadu, India Salary: Competitive salary based on experience Qualification: Bachelor's degree in Marketing, Business Administration, or a related field Work Experience: 2-5 years of experience in marketing, preferably in the healthcare sector Job Description Apollo Hospital in Chennai is seeking a dynamic and results-driven Executive Marketing Officer to join our team. The ideal candidate will be responsible for developing and implementing marketing strategies to promote the hospital's services, enhance brand awareness, and drive patient engagement. This role is crucial in ensuring Apollo Hospital maintains its leadership position in the healthcare industry. Responsibilities • Develop and execute comprehensive marketing plans to promote Apollo Hospital’s services and specialties. • Collaborate with the hospital’s departments to create targeted marketing campaigns. • Conduct market research to identify trends, customer needs, and competitive insights relevant to Apollo Hospital. • Manage digital marketing activities, including social media, SEO, email marketing, and online advertising for Apollo Hospital. • Organize and oversee events, health camps, and outreach programs to engage with the community. • Monitor and analyze the performance of marketing campaigns, providing regular reports to Apollo Hospital's management. • Maintain relationships with media outlets, en