Functional Specialist (ISG)

Cognizant · Chennai, Tamil Nadu · Posted 7 days ago

About this role

1. Job Title : Functional Specialist (ISG) 2. Job Summary : Serve as a Functional Specialist in ISG with deep expertise in agentic artificial intelligence content strategy and content management designing scalable hybrid solutions that elevate customer engagement and operational efficiency. Apply multicultural and marketing perspectives to create inclusive content ecosystems that support global growth while working primarily in a day shift and collaborating fluently in English. 3. Experience : 8 - 12 years 4. Required Skills : Technical Skills: Agentic AI Content Strategy Content Management Domain Skills: 5. Nice to have skills : Domain Skills:Multicultural marketing Sales & Marketing 6. Technology : LS Comm. App Dev & Mngd Supp. 7. Shift : Day 8. Responsibilities : -Drive the design of agentic artificial intelligence enabled content workflows that enhance personalization automation and consistency across digital channels while aligning closely with business objectives and measurable performance indicators. -Develop comprehensive content strategy frameworks that define audience segments core messages governance and lifecycle processes to ensure every asset directly supports company growth and long term brand equity. -Oversee end to end content management practices including authoring tagging reviewing publishing and archival activities to maintain a reliable source of truth that improves operational efficiency and user experience. -Coordinate hybrid work collaboration routine